Gauge Privacy Policy

1. Introduction

Gauge ("we," "us," or "our") operates the gauge.fun platform and related services. This Privacy Policy explains how we collect, use, disclose, and protect your information when you use our Web3 platform for social proof verification and content monetization.

By using Gauge, you consent to the practices described in this Privacy Policy. If you do not agree, please do not use our Service.

2. Information We Collect

2.1 Information You Provide

• Account information from social login (X/Twitter username, profile data)
• Email address for notifications and communications
• Content you create and submit for brand campaigns
• Communication records when you contact support

2.2 Blockchain and Wallet Data

• Custodial wallet addresses created on your behalf
• On-chain transaction history (publicly visible on blockchain)
• Token balances, ticket holdings, and fraction ownership
• Smart contract interaction data

2.3 Automatically Collected Data

• Device information (IP address, browser type, operating system)
• Usage data (pages visited, features used, time spent)
• Cookies and similar tracking technologies
• Log data and error reports

2.4 Third-Party Data

• Social media engagement metrics from X/Twitter API
• Analytics data from service providers
• Identity verification data if required for compliance

3. How We Use Your Information

We use collected information to:

• Provide and maintain the Platform and your account
• Create and manage your Custodial Wallet
• Process cryptocurrency transactions and reward payments
• Run AI moderation for content monetization campaigns
• Calculate and verify engagement metrics and rewards
• Detect and prevent fraud, bot activity, and abuse
• Comply with legal obligations and sanctions requirements
• Communicate service updates and promotional materials
• Analyze usage patterns to improve the Platform
• Enforce our Terms of Service

4. AI Content Analysis

Our AI moderation system processes content you submit for brand campaigns. This includes:

• Analyzing text, images, and media for brand alignment
• Scoring content quality on a percentage scale
• Detecting potential policy violations or spam
• Generating engagement predictions

AI analysis results directly affect reward calculations. We retain AI scoring data for dispute resolution and system improvement.

5. Blockchain Data and On-Chain Transactions

Important information about blockchain data:

Public Nature: All blockchain transactions are publicly visible and permanently recorded. This includes wallet addresses, transaction amounts, and token transfers.

Immutability: Once recorded on a blockchain, transaction data cannot be modified or deleted.

Pseudonymity: While wallet addresses are public, we do not publicly link them to your identity without consent.

Data Portability: You can view all your on-chain activity through blockchain explorers.

6. Data Sharing and Disclosure

6.1 Service Providers

We share data with third parties who help operate the Platform:

• Cloud hosting and infrastructure providers
• Blockchain node providers (Avalanche, Base)
• Analytics and monitoring services
• Customer support tools
• Identity verification services

6.2 Brand Partners

When you participate in brand campaigns, brands may receive:

• Your public creator profile and username
• Content you submit for their campaigns
• Engagement metrics for your campaign content
• AI moderation scores (aggregated or anonymized)

6.3 Legal Requirements

We may disclose information:

• To comply with legal process or government requests
• To enforce our Terms of Service
• To protect rights, safety, or property
• In connection with business transfers or acquisitions

7. Data Retention

We retain your data as follows:

• Account data: Until you delete your account, plus required retention periods
• Transaction records: Minimum 7 years for compliance purposes
• Blockchain data: Permanently (immutable by nature of blockchain)
• Usage logs: 2 years
• AI moderation records: 3 years

You may request deletion of off-chain personal data by contacting us. Blockchain data cannot be deleted due to its immutable nature.

8. Your Rights and Choices

Depending on your jurisdiction, you may have the right to:

• Access personal data we hold about you
• Correct inaccurate personal data
• Delete personal data (subject to legal retention requirements)
• Object to processing or request restriction
• Data portability (receive your data in machine-readable format)
• Withdraw consent where processing is based on consent
• Opt out of marketing communications

To exercise these rights, contact us at privacy@gauge.fun. Note that blockchain data cannot be modified or deleted.

9. Cookies and Tracking

We use cookies and similar technologies for:

• Session management and authentication
• Remembering your preferences
• Analytics and performance monitoring
• Security and fraud prevention

You can control cookies through browser settings. Disabling cookies may affect Platform functionality.

9.1 Do Not Track

We honor Do Not Track browser signals and do not track users who have enabled this preference.

9.2 Analytics

We use analytics services including Google Analytics. For information on Google's practices, visit: https://policies.google.com/privacy

10. Data Security

We implement security measures including:

• Encryption of data in transit and at rest
• Access controls and authentication requirements
• Regular security audits and monitoring
• Secure key management for Custodial Wallets
• Incident response procedures

While we strive to protect your data, no system is completely secure. You are responsible for maintaining the security of your account credentials and linked social accounts.

11. International Data Transfers

Your data may be transferred to and processed in countries outside your jurisdiction. We ensure appropriate safeguards are in place for international transfers, including standard contractual clauses where required.

12. Children's Privacy

Gauge is not intended for users under 18 years of age. We do not knowingly collect personal data from children. If you believe a child has provided us with personal data, contact us immediately.

13. Third-Party Links

The Platform may contain links to third-party websites or services. We are not responsible for their privacy practices. Review their privacy policies before providing any information.

14. Changes to This Policy

We may update this Privacy Policy periodically. Material changes will be notified via email or Platform notification. The "Effective Date" at the top indicates when the policy was last updated. Continued use after changes constitutes acceptance.

15. Contact Us

For privacy-related questions or to exercise your rights:

Email: privacy@gauge.fun

Website: gauge.fun

For EU/EEA residents, you have the right to lodge a complaint with your local data protection authority.