Not who got talked about.
Who got their message carried.
Key-message focus is the share of creator posts about a brand's story that carry the one message the brand most needs said.
Snapshot 9 Nov 2026, 14:25 Europe/Dublin · brand-benchmark-v1 · 50+ mentions · not-fit brands excluded
The brands whose message travels.
| # | Brand | Key message | Key-message focus | × typical | Narrative posts | Report |
|---|---|---|---|---|---|---|
| 01 | Suno@suno | Describe a song in plain language — genre, mood, theme or your own lyrics — and Suno builds a complete track with vocals, instrumentation and production in under a minute | 76.7% | 5.7× | 437 / 553 | 22 Oct 2026 |
| 02 | Kled AI@usekled | Get paid for your data — upload photos, videos and work you already create to the Kled mobile app and earn income from it | 74.2% | 5.5× | 289 / 373 | 23 Oct 2026 |
| 03 | Link@link | Give your AI agent a way to pay — agents spend on your behalf without ever exposing your payment credentials, and you approve the amount before every purchase | 66.3% | 4.9× | 299 / 435 | 9 Nov 2026 |
| 04 | SEALCOIN@sealcoin_qait | SEALCOIN is a trust layer for the machine economy: hardware-rooted cybersecurity that lets devices, IoT systems and AI agents authenticate, collaborate and transact autonomously without a human in the loop | 59.6% | 4.4× | 64 / 92 | 9 Nov 2026 |
| 05 | Catena Labs@catena_labs | Governance and banking platform that lets AI agents use money safely within deterministic, human-set policies | 51.7% | 3.8× | 35 / 53 | 31 Aug 2026 |
| 06 | TwoFold@twofoldfi | One deposit earns twice: idle capital sits in an ERC-4626 lending vault collecting interest, and Uniswap's DualPool hook pulls just what each swap needs to earn trading fees, then returns it to the vault in the same transaction. | 47.3% | 3.5× | 20 / 28 | 8 Sept 2026 |
| 07 | Fission@fissionxyz | Redeem tokenized fund tokens for stablecoins 24/7 with atomic settlement, instead of waiting for quarterly or periodic redemption windows | 46.8% | 3.5× | 31 / 52 | 21 Oct 2026 |
| 08 | Fhenix@fhenix | Your tokens, two modes: hold a token publicly, switch it confidential in one click and switch back — same wallet, same DeFi, no bridge, no new liquidity | 46.3% | 3.4× | 791 / 1,696 | 26 Oct 2026 |
| 09 | OpenCode@opencode | Free models included out of the box — usable without creating an account, and OpenCode itself is 100% free | 43.3% | 3.2× | 253 / 571 | 21 Oct 2026 |
| 10 | Ethena Pay@ethenapay | Earn up to 6% APY on your dollar balance, paid daily and automatically — no staking, locking, or opt-in required | 42.9% | 3.2× | 35 / 68 | 7 Sept 2026 |
| 11 | Hookr@hookrfun | Build a custom Uniswap v4 hook without writing Solidity by stacking up to five preset rule blocks, with buy overhead recomputed live before you sign anything. | 40.1% | 3.0× | 29 / 59 | 7 Sept 2026 |
| 12 | Yellow Card@yellowcard_app | Stablecoin and fiat payments infrastructure purpose-built for emerging markets, enabling banks, financial institutions, and corporates to access, store, send, and manage stablecoins alongside USD and 50+ local currencies | 38.6% | 2.8× | 27 / 57 | 31 Aug 2026 |
| 13 | Index@theindexfi | Hold The Index token and earn tokenized stock distributions | 37.2% | 2.7× | 333 / 882 | 20 Sept 2026 |
| 14 | Outcome@outcomexyz | Daily rewards for trading — top PnL traders from the last 24 hours are featured as 'Traders of the day' | 36.5% | 2.7× | 56 / 141 | 7 Sept 2026 |
| 15 | Elliptic@elliptic | Crypto compliance software trusted by banks, exchanges and governments to screen, monitor and investigate on-chain risk | 35.7% | 2.6× | 18 / 38 | 31 Aug 2026 |
| 16 | Cyclops@cyclops_inc | The only crypto and stablecoin platform built exclusively for payments companies | 32.6% | 2.4× | 25 / 65 | 31 Aug 2026 |
| 17 | Denar@denarmarkets | Borrow USDG against NVDA, AAPL, MSFT, TSLA, SPY or QQQ stock tokens — keep the position, the upside, and avoid a taxable exit. | 32.3% | 2.4× | 16 / 38 | 7 Sept 2026 |
| 18 | Pollen Robotics@pollenrobotics | 50+ community-built apps available for one-click install, including an LLM-powered AI Companion that converses with expressive movement, and OpenCV hand tracking | 31.7% | 2.3× | 54 / 159 | 7 Sept 2026 |
| 19 | Twyne@twynexyz | Borrow more against the same collateral by tapping unused borrowing capacity delegated by other users of your favorite lending market | 31.6% | 2.3× | 15 / 36 | 31 Aug 2026 |
| 20 | Odys@odysfun | A launchpad for discovering and trading early tokens on Arbitrum | 31.3% | 2.3× | 33 / 94 | 7 Sept 2026 |
- 01Suno@suno76.7%5.7× typical
Describe a song in plain language — genre, mood, theme or your own lyrics — and Suno builds a complete track with vocals, instrumentation and production in under a minute
437 of 553 narrative posts · 22 Oct 2026
- 02Kled AI@usekled74.2%5.5× typical
Get paid for your data — upload photos, videos and work you already create to the Kled mobile app and earn income from it
289 of 373 narrative posts · 23 Oct 2026
- 03Link@link66.3%4.9× typical
Give your AI agent a way to pay — agents spend on your behalf without ever exposing your payment credentials, and you approve the amount before every purchase
299 of 435 narrative posts · 9 Nov 2026
- 04SEALCOIN@sealcoin_qait59.6%4.4× typical
SEALCOIN is a trust layer for the machine economy: hardware-rooted cybersecurity that lets devices, IoT systems and AI agents authenticate, collaborate and transact autonomously without a human in the loop
64 of 92 narrative posts · 9 Nov 2026
- 05Catena Labs@catena_labs51.7%3.8× typical
Governance and banking platform that lets AI agents use money safely within deterministic, human-set policies
35 of 53 narrative posts · 31 Aug 2026
- 06TwoFold@twofoldfi47.3%3.5× typical
One deposit earns twice: idle capital sits in an ERC-4626 lending vault collecting interest, and Uniswap's DualPool hook pulls just what each swap needs to earn trading fees, then returns it to the vault in the same transaction.
20 of 28 narrative posts · 8 Sept 2026
- 07Fission@fissionxyz46.8%3.5× typical
Redeem tokenized fund tokens for stablecoins 24/7 with atomic settlement, instead of waiting for quarterly or periodic redemption windows
31 of 52 narrative posts · 21 Oct 2026
- 08Fhenix@fhenix46.3%3.4× typical
Your tokens, two modes: hold a token publicly, switch it confidential in one click and switch back — same wallet, same DeFi, no bridge, no new liquidity
791 of 1,696 narrative posts · 26 Oct 2026
- 09OpenCode@opencode43.3%3.2× typical
Free models included out of the box — usable without creating an account, and OpenCode itself is 100% free
253 of 571 narrative posts · 21 Oct 2026
- 10Ethena Pay@ethenapay42.9%3.2× typical
Earn up to 6% APY on your dollar balance, paid daily and automatically — no staking, locking, or opt-in required
35 of 68 narrative posts · 7 Sept 2026
- 11Hookr@hookrfun40.1%3.0× typical
Build a custom Uniswap v4 hook without writing Solidity by stacking up to five preset rule blocks, with buy overhead recomputed live before you sign anything.
29 of 59 narrative posts · 7 Sept 2026
- 12Yellow Card@yellowcard_app38.6%2.8× typical
Stablecoin and fiat payments infrastructure purpose-built for emerging markets, enabling banks, financial institutions, and corporates to access, store, send, and manage stablecoins alongside USD and 50+ local currencies
27 of 57 narrative posts · 31 Aug 2026
- 13Index@theindexfi37.2%2.7× typical
Hold The Index token and earn tokenized stock distributions
333 of 882 narrative posts · 20 Sept 2026
- 14Outcome@outcomexyz36.5%2.7× typical
Daily rewards for trading — top PnL traders from the last 24 hours are featured as 'Traders of the day'
56 of 141 narrative posts · 7 Sept 2026
- 15Elliptic@elliptic35.7%2.6× typical
Crypto compliance software trusted by banks, exchanges and governments to screen, monitor and investigate on-chain risk
18 of 38 narrative posts · 31 Aug 2026
- 16Cyclops@cyclops_inc32.6%2.4× typical
The only crypto and stablecoin platform built exclusively for payments companies
25 of 65 narrative posts · 31 Aug 2026
- 17Denar@denarmarkets32.3%2.4× typical
Borrow USDG against NVDA, AAPL, MSFT, TSLA, SPY or QQQ stock tokens — keep the position, the upside, and avoid a taxable exit.
16 of 38 narrative posts · 7 Sept 2026
- 18Pollen Robotics@pollenrobotics31.7%2.3× typical
50+ community-built apps available for one-click install, including an LLM-powered AI Companion that converses with expressive movement, and OpenCV hand tracking
54 of 159 narrative posts · 7 Sept 2026
- 19Twyne@twynexyz31.6%2.3× typical
Borrow more against the same collateral by tapping unused borrowing capacity delegated by other users of your favorite lending market
15 of 36 narrative posts · 31 Aug 2026
- 20Odys@odysfun31.3%2.3× typical
A launchpad for discovering and trading early tokens on Arbitrum
33 of 94 narrative posts · 7 Sept 2026
One narrative per brand.
Each Gauge brand report maps the narratives a brand puts out, then sorts every creator post about the brand into those narratives or general chatter. This board scores each brand on its key message: the one narrative the report finds would most move a new user. A brand whose report names none is not on it.
Key-message focus = posts carrying that narrative ÷ posts carrying any of the brand's narratives. General chatter is left out: there is always plenty of it, and it says nothing about the brand's story.
Brands with few posts are pulled toward the typical brand until they have enough to stand on their own: each brand gets 20 extra posts at the typical brand's focus before it is scored.
What gets on the board.
- Source
- Latest completed Gauge report per X handle
- Minimum
- 50 creator mentions
- Excluded
- Brands marked not fit, reports with no narratives, older method
- Sample
- 135 brands with a key message
- Board
- Top 20 by key-message focus
- Small samples
- 20 posts at the typical brand's focus
- Method
- brand-benchmark-v1
- Updated
- 9 Nov 2026, 14:25 Europe/Dublin
Where does your message land?
Get your own report: your narratives, the share of posts each one gets, and the creators already carrying your story. Or talk to us about running your next creator campaign on Gauge, measured by the message.
Ambassador programmes · coming soon. We're looking for partners.